Join Wales’ biggest summer recycling campaign
Free partner toolkit now available
We’re inviting visitor destinations attractions and tourism businesses across Wales to get involved in Wales Recycles’ first dedicated out-of-home recycling campaign.
Running throughout summer 2026, Be Mighty. Recycle. encourages people to choose the right bin while they’re out exploring our beautiful nation during the peak holiday season, helping make recycling an easy and worthwhile and part of what we do in Wales.
Wales is already the world’s 2nd best recycling nations, let’s reach the top spot!
By joining the campaign, you’ll help visitors put the right things in the right bins, improve recycling rates, reduce contamination and be part of a national movement to get Wales to No.1 in the world for recycling.
Everything you need is ready to go
The free toolkit includes videos, animations, a social media calendar, customisable articles and eye-catching posters.
Getting started is easy
Step 1: Register for WRAP’s Partner Resource Library (if you don’t already have an account).
Step 2: Download the bilingual toolkit in English or Welsh and start using the resources straight away.
Want to know more?
Find out more about the campaign, the creative approach and how to make the most of the resources:
🎥 Watch the webinar HERE
Download the resources, join the campaign and help get Wales to No.1 this summer!
